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Print: The #1 Medium Social Marketers Overlook

If social marketing is done right it will integrate with many different business groups inside an organization. However there is one medium that is almost always overlooked when it comes to social...

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2dbarcode Art Installation, Tag We’re It

2dbarcodes are becoming more prevalent in our day to day lives however, marketers and individuals constantly challenge their usefulness. I can’t disagree with people questioning the 2dbarcode space...

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How to use NFC and 2dbarcodes for Events

Earlier I posted on the possibilities of NFC and today we’ve got the first of five examples of how NFC can be used in a real-life campaign. One of the great ways to leverage NFC and 2D barcode...

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NFC breeding a new class of “tangible” applications

The past couple of weeks we’ve released a variety of scenarios on how NFC can be used. Today I wanted to show some examples beyond mobile payments where you can see NFC in action.   Instead of just...

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